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FOR IMMEDIATE RELEASE
August 6, 2009
Contact: Jennifer Kirby, Marketing & Communications Manager
Southwest Washington Convention & Visitors Bureau
(360) 750-1553 x18 - Vancouver, Washington
SOUTHWEST WASHINGTON CVB PARTNERS WITH ALASKA AIRLINES AND
ENTERPRISE RENT-A-CAR TO OFFER GROUP DISCOUNTS
VANCOUVER, Wash. - The Southwest Washington Convention & Visitors Bureau, the destination
marketing organization that promotes Vancouver and Clark County as a premier meetings and leisure
travel destination, has partnered with Alaska Airlines and Enterprise Rent-A-Car to offer group discounts
for its clients traveling into Portland International Airport (PDX).
The newly formed partnerships will benefit meeting planners who are looking for ways to cut their
expenses in tough economic times in order to continue having face-to-face meetings.
"Attracting group business to our area is our main goal and being able to offer group discounts reducing
the cost for transportation only enhances our appeal," said Rosemary Cooke, Director of Sales for the
Southwest Washington Convention & Visitors Bureau. "If we can help meeting planners keep their costs
down and have a great meeting experience in Vancouver, they are likely to return."
The group discounts through Alaska Airlines and Enterprise Rent-A-Car make individual travel more
affordable for convention goers and thereby has a direct impact on overall attendance. In addition, eligible
travel dates for the airline and car rental discounts include several days before and after the meeting or
convention to allow visitors the chance to arrive early or stay afterwards to see more of the destination.
The discounts can be applied to all types of group travel and the Bureau expects to promote the benefit to
its group tour clients as well as its association groups. Other groups, such as reunions or sporting groups
for instance, who work with the Bureau to book their overnight hotel accommodations are also eligible for
Alaska Airlines along with its sister carrier Horizon Air, serve more cities in and out of Portland
International Airport than any other carrier. Alaska Airlines currently has 97 flights daily into PDX and
services 10 destinations with non-stop service to and from PDX, the regional airport for the
Portland/Vancouver metro area.
Enterprise Rent-A-Car is located at Portland International Airport and in several satellite offices in
Vancouver and will customize ground transportation packages based on a groups needs, including the
pick-up and drop off of cars onsite at the event, and/or facilitating the rental of large passenger vans,
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ABOUT THE SWCVB:
The Southwest Washington Convention & Visitors Bureau is an economic development organization
responsible for competitively marketing Vancouver and the surrounding area as a destination for meetings,
conventions, and group and leisure travelers. The SWCVB is located at 101 E 8
th Street, Suite 240, Vancouver, WA 98660. You can reach the Bureau at 360-750-1553, or via e-mail at